The Port of San Diego Holiday Bowl Parade steps off at 8am on Monday, December 28, 2026, along the scenic bayside streets of downtown San Diego on the morning of the Holiday Bowl game.
The family-friendly parade features marching bands, floats, drill teams and giant balloons, and draws more than 100,000 street-side spectators along with a nationwide television audience. It is preceded by the Holiday Bowl’s Game Day 5K Run/Walk, which starts at 7:45am.
Street-side viewing is free. Grandstand tickets are sold separately through the Holiday Bowl.
For more information visit holidaybowl.com
